Cease and Desist Letters

Home / Practices / Intellectual Property / Cease and Desist Letters

What You Should Know about Cease and Desist Letters

A cease and desist letter is “correspondence that states or suggests that you are potentially infringing on the trademark, copyright or patent of another and demands that you stop using, or consider stopping use of, the accused mark, work or invention.”

The Marks Gray intellectual property team assists clients with the drafting and delivery of cease-and-desist letters to both individuals and companies who have infringed on intellectual property, including copyrights, patents, and trademarks. Our IP team also helps clients respond to received cease and desist letters accusing them of infringement.

Have you received a cease-and-desist letter? Consult this checklist of nine steps you should take to protect your business and personal assets:

  1. Regardless of any inconvenience or how you may feel, do not ignore the cease-and-desist letter.
  2. Do not throw away the cease-and-desist letter.
  3. Read the letter thoroughly. Make sure you understand what laws you are allegedly violating.
  4. If you do not understand the letter, consult with a lawyer who specializes in trademark and copyright law. They can explain the content of the letter and advise you on the best strategy.
  5. Respond, in writing, to the person who sent you the letter within the time frame set forth, usually 30 days. You can respond on your own or through counsel.
  6. If you are operating a business that is selling counterfeit goods (based on the allegations in the cease-and-desist letter), remove the alleged counterfeit goods from the website or store front. Keep them out of circulation until you can resolve the conflict with the other party.
  7. If you are operating a website that includes photos taken by another person, and you do not have permission to use those photos or failed to pay a licensing fee, remove the photos immediately.
  8. If you try to resolve the allegations in the letter on your own, make sure you understand any settlement agreement and release that you sign. You do not want to give up valuable rights for your business.
  9. If you do not understand the agreement the other party sends to you, it is wise to seek help from an IP attorney.

Check out our other cease-and-desist letter resources:


Testimonials & Reviews

In the grand scheme of things, the Copyright matter that Crystal advised me on was minor, but it was definitely outside of my comfort zone. Crystal was the first person that I thought of, when I realized I needed advice… Should you need advice with any Copyright or Intellectual Property matter, I wholeheartedly recommend that you think of her, too. Thanks for your help, Crystal!

Crystal is a very sweet, professional, and intelligent woman. She makes sure your intellectual properties are fully protected. I am very pleased thus far with MarksGray. Best wishes to you on your continued success. Protect yourself with MarksGray!

As far as I am concerned, all conversations about copyrights and trademarks begin and end with the words, “Crystal Broughan at Marks Gray.”

Request a Consultation

This field is for validation purposes and should be left unchanged.



Start receiving our monthly newsletter covering all things related to Intellectual Property.

"*" indicates required fields

This field is for validation purposes and should be left unchanged.



View All Intellectual Property Insights →

Crystal Broughan: Video Series – How much does it cost to register my trademark? – Episode 3 | What is your trademark?

  What is your trademark? A simple wordmark? A stylized wordmark? A design/logo with words? Or a design/logo without words? If your trademark consists of a design/logo with words, you have to decide if you want to register the words separately from the...

read more