Home / Insights / Crystal Broughan: Video Series – How much does it cost to register my trademark? – Episode 3 | What is your trademark?

Crystal Broughan: Video Series – How much does it cost to register my trademark? – Episode 3 | What is your trademark?

by | Jun 10, 2024 | Intellectual Property, Trademark, Videos

 

What is your trademark? A simple wordmark? A stylized wordmark? A design/logo with words? Or a design/logo without words?

If your trademark consists of a design/logo with words, you have to decide if you want to register the words separately from the design/logo.

You need to consider how you are using the trademark. Do you use the design/logo without the words and words without the design/logo?

You may need to file trademark applications for each variation of the trademark that you are using in commerce. For example, Starbucks® has registered the siren design, the word Starbucks®, and the combination of the word with the siren design.

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