It is not enough to just register your trademark. You must use it – or lose it. To maintain trademark rights, your trademark must be continuously used in commerce. The mark must appear prominently and consistently on labels or packages of goods and on all marketing...
Shareholder Crystal T. Broughan will be speak at the International Trademark Association's (INTA) Career's in Trademark Law: A Panel Discussion for Law Student event on October 11, 2017 at Florida State University College of Law, in Tallahassee. Legal professionals...
In June of 2017, Beyoncé Knowles-Carter’s holding company, BGK Trademark Holdings, filed trademark applications with the USPTO for the names of her newborn twins – Rumi Carter and Sir Carter – in 15 classes of products, including fragrances, cosmetics, key rings, baby...
Trademarks are a fantastic way to secure your brand. But how do you know if you really need to invest the time and expense in registering a trademark with the United States Patent and Trademark Office (USPTO)? There are at least four reasons a trademark registration...
Have you ever noticed on the internet two businesses functioning under the same or similar trademarks? This is not an uncommon occurrence, but if each business is producing different products or services, there is usually no problem. If the businesses are selling...
Consider registering your trademark in black and white. This protects trademark use in all colors, rather than only limiting protection to the colors provided in a color image. If color is vital to your brand, consider two applications: one in black and white...
Recently, The Hollywood Reporter wrote that rock star Gene Simmons of KISS filed a trademark application to register the “devil horns” hand symbol. He claimed that he first used the hand gesture in commerce on November 14, 1974. Unfortunately, the hand gesture may be...
Many companies take the time to protect their logos with US trademark registration, but certain logos with original artwork can benefit from another level of protection: a US copyright registration. A copyright is also something to consider if the US Patent and...